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"Although this book is a tremendous introduction to the ever-changing email landscape, it could be an even more valuable resource for experienced marketers in a new era where success depends on building real relationships."
Matt Blumberg, Chairman & CEO, ReturnPath
"This is a great collection of ready to use nuggets, actionable advice and reminders on why email is the hub of digital marketing. I recommend it for anyone looking to get a refresher on email or take a deeper dive into what the channel can offer."
Simms Jenkins, CEO, BrightWave Marketing & Author of The New Inbox and
The Truth About Email Marketing
"It's one thing to send emails. It's an entirely other ballgame to send email that's engaging, timely, targeted, and part of an overall integrated campaign. This Guide is chock full of actionable tips and suggestions to help get your email marketing message delivered, opened, and acted upon. A MUST read."
DJ Waldow, Founder & CEO of Waldow Social and co-author of The Rebel's Guide to Email Marketing
"Even in our social media-savvy, always-on, content-saturated world, email remains the backbone of your marketing mix. So the question becomes: Are you using it to its fullest potential? If you can't look me straight in the eye and answer 'YES!' without hesitation or a flicker of doubt, then you need this guide. It delivers the latest tips and tools and email smarts you need to succeed."
Ann Handley, Chief Content Officer, MarketingProfs
Your customers are deluged with information. Are your emails the ones that will stand out? To catch the attention of today's digital buyer, you need to re-think your approach to email marketing and make your emails more trusted, relevant, and engaging. Download this comprehensive 150-page Definitive Guide to Engaging Email Marketing to find out:
Don't miss the latest research and best practices on engaging email - download the guide today! >>