HOW TO ACCELERATE YOUR MARKETING ROI

Revenue Performance Management (RPM) is a comprehensive strategy that maximizes revenue by aligning the Sales and Marketing departments within an organization. According to the 2012 Marketo Revenue Performance Management Survey, companies with a mature RPM strategy in place achieve 128% more revenue growth against their target than average companies.


This white paper introduces the concepts of Revenue Performance Management and shows you how to maximize revenue within your organization.


You will learn:

  • What Revenue Performance Management (RPM) is
  • How RPM transforms the Marketing department from a cost center to a revenue generator
  • How RPM ensures that Sales representatives spend more time closing high-quality leads
  • How RPM enables executives to predict revenue growth and allocate resources effectively
  • The necessary personnel and technology to implement a successful RPM strategy

Discover how to accelerate your marketing ROI. Download this new white paper today!

DOWNLOAD THE PAPER

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